About

Audience Engagement is key, but laborious - Involves a vast array of workarounds across tools and methodologies while journalists feel “overwhelmed and understaffed” - No centralized way to facilitate audience engagement on your website, collect first party-data and produce meaningful insights - Comment sections disappear from news websites due to toxicity, so it’s hard to talk with your readers - Especially forms (surveys, callouts) look **bad** on news websites and are slow

Solution & Product

Qurio is an engagement management platform that enables small & mid-sized newsrooms to listen to the needs of the communities they serve by asking questions and collecting feedback. More specifically Qurio allows journalists to: Talk to their readers: - Create callouts using any type of question (text, quiz, etc.) - Publish on your website as an end-of-content widget or on a dedicated page - Customize each callout exactly as you need it Understand their information needs: - Explore the responses - Keyword search across callouts - Label and Star responses Plus, it’s: - easy to use, no technical knowledge needed - mobile-oriented - really, really fast (for end users)

Innovation & Scalability

We create a platform that enables our customer to • Collect audience demographics for advertisers • Explore new content ideas • Test headlines • Increase engagement This is achieved through Native Engagement and Qurio's competitive advantage is that: 1. it looks like your website 2. anyone can just put it in a post 3. it's perfect on mobile 4. it's perfect on mobile, for admins 5. it's really, really fast (for end users)

Traction & achievements

We started in 2019 with investment from EIT digital, and in 2021 we became part of the Starttech Ventures portfolio. Because Qurio is in production, we are offering a no-code solution to five early adopters.

Team & Why Us

- Tassos Morfis (Greece) Journalist, AthensLive co-founder, documentary producer - Spyros Tzortzis (Greece) Marketing expert, digital agency co-founder, Ant1 MediaLab trainer - Dimitris Tsingos (Greece) Serial tech entrepreneur, founder and president of Starttech Ventures - Akel Aguad (Chile) Lead developer, experienced with digital media, nonprofit newsrooms, CRMs

Funding Needs

Contact us for more information about this aspect.