About

Elysian Earth is a woman-led company offering products, experiences and digital solutions centered on olive oil. Our core mission is to create the first fully integrated digital ecosystem for this vital industry, moving beyond traditional methods toward a more connected and data-driven future. We aim to solve the critical gaps in knowledge, market access and transparency that currently define the olive oil market globally. The foundation of our solution is a dual-sided digital platform that connects stakeholders within the ecosystem. This platform is structured around two key components: a Consumer App for olive oil discovery, education and verified product insights, and a Producer Portal for management, enhanced visibility and professional networking. This digital ecosystem leverages advanced technologies like Artificial Intelligence (AI) for personalization, Virtual Reality (VR) for immersive experiences and learning, and robust traceability systems. All these tools are used to ensure consumers gain verified product information on the origin, quality and production story of every bottle, while also empowering producers with smarter data analysis and storytelling capabilities. By focusing exclusively on olive oil, our goal is to create a specialized hub that supports small-batch producers and promotes biodiversity, thereby capturing a significant portion of the growing global demand for traceable, high-quality food products.

Solution & Product

We are building the first dedicated platform for olive oil discovery, education and traceability. Our mission is to empower consumers with knowledge, equip producers with digital tools and direct access to their audience and ultimately connect all stakeholders within the olive oil ecosystem. At the center of this vision is a dual-sided platform: On the consumer side, a Freemium Mobile App allows users to scan bottles and access verified information such as the producer, region, olive variety, production methods, certifications and tasting notes. Users can rate and review oils, receive AI-powered personalized suggestions based on taste and food pairings and learn through tasting guides and interactive VR content. The app also serves as a portal connecting users with real-world experiences such as tastings, workshops and olive grove tours. The free tier offers basic access and reviews, while a premium subscription unlocks advanced features like AI, VR tours and exclusive expert content. On the producer side, a Subscription Platform allows producers and businesses to manage their profiles, showcase their products and enhance visibility through storytelling and traceability tools. They gain access to educational resources, expert guidance from agronomists and professors and detailed market analytics to understand consumer trends. The platform also facilitates networking by connecting them with other producers, olive mills and stakeholders through a professional community space.

Innovation & Scalability

Our innovation lies in applying advanced digital tools and an integrated business model to a sector that remains largely offline. We are the first to create a fully integrated ecosystem connecting all stakeholders (producers, businesses & consumers) within the olive oil space, moving beyond simple e-commerce or content portals. Our competitive advantage is built on the following: (1) Technological Integration: AI for personalized taste and pairing recommendations, VR for immersive grove tours and learning, and a solid traceability system to link every bottle to its verified origin and producer story. (2) Integrated Ecosystem: focus exclusively on olive oil, combining consumer experience and the producer's professional needs onto a single platform, while facilitating access to real-world education, tastings and events. Our growth potential is vast, driven by the global olive oil market, which is projected to exceed $21bn by 2033, and the increasing consumer demand for quality products and traceability. We will scale our business in 3 phases: (1) Onboarding producers across Greece, (2) expanding to key Mediterranean countries (Italy, Spain, Portugal), and (3) global market entry supported by multi-language capabilities. Scalability will be further reinforced through new revenue streams, including an educational marketplace, strategic partnerships with agrotourism operators and chefs and expansion into related olive-based categories such as table olives and cosmetics.

Traction & achievements

Elysian Earth is a newly established, early-stage company, but we have already secured foundational traction and validated key market assumptions. Our milestones to date include: (1) Product Framework Development: We have established a strong brand identity and a clear, dual-sided product framework for both the professional platform and the consumer app, defining their core architecture, key features and essential functionalities. (2) Market Validation & Partnerships: We have initiated discussions with key stakeholders across the olive oil ecosystem, including producers, HORECA businesses, delicatessen retailers, agricultural cooperatives and agronomists. These early engagements have validated demand for digital solutions, uncovered specific pain points across the value chain and laid the groundwork for early partnerships and adoption on the professional side. (3) Pilot & Hands-on R&D: To help understand the production landscape and ensure our technology aligns with real-world needs, we developed two pilot olive oil lines. This hands-on experience provided critical insights into harvesting, processing, certification, quality control, traceability and storytelling. It enabled us to test our assumptions, refine the digital features that matter most to producers and demonstrate our capability to spotlight biodiversity and highlight rare varieties. This milestone was vital for ensuring our digital solution is practical, relevant and value-adding for the ecosystem.

Team & Why Us

Elysian Earth’s team is built on the strength of diversity, bringing together expertise across finance, logistics, legal affairs, technology, sustainability, sales and marketing. Our core team includes: - Vera Alexandropoulou (Founder) - Anna Petropoulou (CEO) - Polytimi Vintsilaiou (Financial & Business Development) - Konstantinos Tsergoulas (Software Developer) - Evangelos Tsergoulas (Software Developer) - Giovanna Kyrilou (Legal & Compliance) - Tzina Papadopoulou (Web Developer) - Aggeliki Lasdinou (Sales & Marketing) In addition to our internal capabilities, we collaborate closely with professors, olive oil experts, agronomists and producers. This multidimensional expertise enables us to approach opportunities holistically and create high-quality, impactful products that set new standards for sustainability, authenticity and impact. Our growth strategy (as described in the Innovation & Scalability section) is a phased, ecosystem-centric expansion: first to Greece, then to the broader Mediterranean (Italy, Spain, Portugal) and ultimately to global markets. Growth will be reinforced through: (1) strategic partnerships with agrotourism and culinary sectors, (2) the development of an educational marketplace with expert-led content, and (3) gradual platform expansion into related olive-based product categories.

Funding Needs

To accelerate our phased growth, solidify our early-stage market position and achieve the milestones necessary for successful scaling, we are currently seeking €400,000 to €800,000 in funding. This capital will be allocated to three core areas: (1) Product Development & Scaling, which involves investment in finalizing the full feature set of the AI-powered consumer app and the professional producer platform, including further development of the VR features and the traceability system. This also covers the initial infrastructure and cloud-based solutions required to support multi-country scaling and high user load. (2) Producer Onboarding & Market Entry funding will support the dedicated producer onboarding team and the launch of targeted workshops and educational programs in Greece. It will also finance the initial marketing and partnership expenses required for the expansion into our first international target markets. (3) Team Expansion funds will be used for hiring key roles essential for scaling, including a dedicated B2B sales/partnerships manager for producer acquisition, a food/culinary expert to curate and manage content and additional software engineers to maintain the rapid feature development roadmap. This investment will allow us to convert early-stage traction into a scalable model, ensuring we effectively address the producer digitalization gap and capture a significant portion of the rapidly growing demand for traceable, high-quality products.