GB Innovations Athens, Greece

Company Website: https://gbinnovations.eu

Company Email: ias@gbinnovations.eu

Employees: 5

Funding State: Bootstrapped


Industries

  • RetailTech – E-Commerce - FashionTech

Technology

  • AI
  • Cloud Computing
  • Other
  • Web or Mobile Application

Business Model

  • B2B

Revenue Model

  • SaaS
  • Subscription

Funding Sources

  • Other
  • Self

About

E-commerce video marketing continues to outperform static content, yet 80%+ of online retailers still rely solely on images due to the complexity, cost, and time required for video production. GB Innovations solves this with an AI-powered video creation platform that eliminates these barriers entirely. Our SaaS platform enables e-commerce managers and marketers to produce professional product videos in under 2 minutes—without design skills, expensive tools, or production teams.


Solution & Product

Our B2B platform combines intuitive video creation with AI-driven creative intelligence: Core Features: AI-powered background removal for seamless product presentation Smart template library optimized for conversion across all social media formats One-click product & pricing integration Bulk video creation for entire product catalogs Coming Soon - AI Creative Brief: Our upcoming AI Brief feature transforms video creation from template selection to intelligent brief generation. Like a creative agency brief, but automated—the AI understands your brand, audience, and campaign goals to generate custom video concepts tailored to your specific needs.


Innovation & Scalability

We address the three critical barriers to e-commerce video adoption: 1. Time: 2-minute creation vs. hours of traditional production 2. Cost: Subscription model vs. per-video agency fees 3. Skills: Zero design knowledge required—AI handles creative decisions Our platform is built for scale, enabling businesses to maintain video-first marketing across hundreds or thousands of products without proportional resource increases.


Traction & achievements

Standalone SaaS platform serving 500+ eshops 4.7/5 rating from customers Shopify integration available Serving e-commerce businesses and marketing agencies worldwide


Team & Why Us

Our competitive advantage lies in combining deep e-commerce understanding with AI technology—not just in our product, but in how we grow. Our Growth Strategy: We leverage AI-powered audience research to understand our ideal customers at a granular level. Through systematic analysis of industry conversations, pain points, and behavior patterns across multiple channels, we build precise customer personas. This intelligence drives two core growth pillars: Organic Lead Generation: Creating highly relevant, data-driven content that resonates with specific e-commerce challenges and use cases Email Marketing: Personalized campaigns featuring product examples and use cases tailored to each prospect's industry, size, and pain points Rather than generic "one-size-fits-all" marketing, we use the same AI-driven approach we offer our customers: understanding the audience deeply, then delivering hyper-relevant content. This allows us to reach e-commerce managers and marketers with messaging that speaks directly to their specific needs.


Funding Needs

For more details about our funding status and needs please contact us


ONE LINER

Turn product pages into high-converting video content—in minutes, not hours.


TEAM


FUNDING


PATENTS


AWARDS

2021 - Funding National Bank of Greece Competition

INCUBATIONS/ACCELERATIONS

2021 - Program Archimedes - UOA
2017 - Program Athens Centre of Entrepreneurship - AUEB
2015 - Program Orange Grove

Jobs


Perks