About

We are the 1st Greek company which is creating tailor made insurance programs for pets. After workshops and research, we identified an emerging type of consumers who do not consider themselves as "pet owners" but rather as "pet parents" who equate pets with family members. Hoolie Foundation is an innovative digital platform, which is revolutionizing the insurance market by offering unique products and online services, focusing on solutions towards pet owners as to avoid not only unexpected expenses but also unpleasant situations having as a main goal the well-being of our beloved four-legged friends. Hoolie Foundation contributes to this by creating pet insurance products and by focusing on helping pet parents keep their pets healthy, reduce vet costs and prevent problems or injuries from occurring in the first place. Our target is to further enhance our platform which will be able to connect and join to all pet insurance companies and platforms in Europe and USA with the ultimate goal of rewarding platform users with premium refunds and other benefits. This platform will be able to act as a hub for all pet insurance companies as they could also source the platform for their own commercial growth and scheme administration, become members of our ecosystem and save time and money.

Solution & Product

We have created an original, all-in-one, digital pet platform focusing on insurance but also with additional innovative solutions and services. It is easily accessible by all pet parents and automated through AI and cloud technology. With breed identification through AI, pet owners upload photos of their pets and based on the information contained in the digital environment, insurance is automatically rated, approved or declined based on the age, breed and weight of the pet. At the same time, the application reads (via scanning) the necessary documents of a claim, automatically collecting the data needed and within a few seconds the approval or rejection of the compensation is given. The information from the collected data is stored in the cloud in corresponding categories (profile, medical file, claims, treatment diary, prescriptions) and Insureds can access live at a moment’s notice. Hoolie Foundation was launched in 2021 not only to help pet "guardians" manage the costs of their medical treatments, but also to help animal charities and animal rescue organizations care for and provide protection to abused animals that arrive to their family, through donations and contributions. Main goal was to fulfill this promise and we succeeded in making it a reality with the innovative provision of “Farewell”.

Innovation & Scalability

Although we believe we have the best insurance product on the market, we want to reduce risk, because we know that many injuries and illnesses can be avoided with the right knowledge and precautions.By using cutting edge technology Hoolie differentiates itself in the market while at the same is focusing on the customers and their needs.Using AI and integrating insurance providers, pet owners upload photos of their pets, create a digital profile to purchase insurance products and store all the information, discharging them from the need to maintain physical documents, which are used for policies and claims.The digital platform also includes references to bibliography, educational courses, vaccination reminders and check-ups. Digital access to vets is another key point with added value featured to our platform, as it allows pet owners to visit the digital vet at their leisure and from the comfort of their own home, through video meetings with experienced vets 24/7 directly from their tablet or computer, saving time and money.Our smartphone application will be ready shortly. These innovative features effectively reduce waiting periods, the cost of medical expenses and minimize potential losses for underwriters.Our goal is to complete an online medical prescription application in a very short period and to fulfill such prescriptions orders, so that they reach every pet owner's door as soon as possible.At least 40% of pet health problems can be prevented by accessing our platform.

Traction & achievements

Hoolie is the 1st Greek company to implement pet insurance design, pioneering and innovating in the industry, even compared to similar pet medical care programs in the rest of Europe. Hoolie always takes into account the modern trends of the domestic insurance market. We participated in the 34th Thessaloniki Insurance Conference on March 11, 2022. At the conference, the Insurance Innovation Awards took place, our company won the 1st "Gold Award for Innovative Insurance Product." For four consecutive years, 2021, 2022, 2023, and 2024, our company has participated in the "Pet Awards" ceremony, which recognizes Excellence & Innovation in Products and Services, and has won the 1st Gold Award for all 4 years for its innovative pet care program with a free choice of a nationwide network of doctors. Also at 2023 won the 1st Award in the Pet Friendly category at the StartUpper Awards , among many companies. Within the framework of AI technologies, Hoolie, in collaboration with TTcare, the No. 1 AI company worldwide, is bringing an exclusive technological innovation to the European market, specifically for Greece and Cyprus. This technology allows you to get a first assessment of your pet's health from the comfort of your home. With regular medical checks, diseases can be detected at an early stage, resulting in faster and more effective treatment. And all of this can be achieved with just a video or a photo in under 2 minutes, with an accuracy of over 90%.

Team & Why Us

Highly trained professionals! All Hoolie staff are highly trained and familiar with all pet insurance services. We pay attention to every need and what makes us stand out is that each and every one of our customers is special and unique to us, as we are all connected via our true love for pets. Here at Hoolie we know that the entrenched view of "this is how things have always been done" does not apply. Instead, it's the open-mindedness that represents the “core” that sparks our excitement and creativity. We understand how pet-owners feel when their pet is injured or sick and they have that feeling of worry and anxiety. We are here for them because for us our goal is to serve them and take care of their pet. Why Hoolie’s platform? Our platform will turn into a system to reward pet owners not only by helping them practically (easy insurance policy issuance, fast compensation process, educational programs), but also as a reward for their act of love towards their pet financially. While all insurance companies spend money on advertising in order to acquire new customers, the investment in rewarding their existing customers is one, that HOOLIE will make it come to life. Our ultimate goal is to spread animal welfare education and to reward pet parents. At Hoolie we believe that every pet is different and has unique behaviors.

Funding Needs

After the successful completion of our 1st phase and launch (proof of concept) without any funding but only from our equity capital and the increased customer inflows, for the 2nd phase we will seek funding. Our current needs are set at €800,000 and will include MVP MIS replacement with further features and innovations for our platform. This is allocated in the following structure: 60% towards infrastructure, upgrading the platform through technology can support the automated assessment of pre-existing medical conditions, and increase the detection of fraudulent claims to help increase transparency for underwriters and for policyholders. 25% towards additional specialized staff. 15% towards marketing & advertising.