About

The growth of the tourism is reflected among both in the modern, luxury infrastructures and promoted services of the organized beaches, and the guests’ expectations. The need for tourism businesses to align with new trends, promoting the guest experience, the easy and safe access to upgraded services and the sustainable development with respect for the environment, leads to the use of new methods in structuring and monitoring their operation. The use of new technologies, the digital transformation and automation of processes are the key factors in the sustainable development of organized beaches and the upgrading of their services in a highly competitive environment.

Solution & Product

Beach booking, a technology product, offers an instant digital transformation of the operations and the processes of any organized beach. With great flexibility, it adapts to the particularities and needs of each beach. Specifically: –tIt promotes the business in digital sales channels, reaching huge pools of end-users. –tIt automates the reservation process, making it quick, simple, and safe for both the business and the user. –tProvides accurate information, both metric and graphical, regarding beach occupancy in real time. –tOption to schedule and plan the operation and the pricing policy for the entire season. –tIt enables the processing and editing of data, information, products, prices, etc. in real time. –tStatistics and analytics deliver reliable data, regarding the performance of the business and the potential in further growth and upgrading actions. –tIt offers a sophisticated and efficient management of reservations and guests’ arrivals, coordinating the personnel according to the occupancy of the beach, the expected arrivals, and the peak hours (best practice in resources and personnel management). –tPromotes smart loyalty policies. –tLinks beach operator with sustainable development practices, limiting environmental footprint, and limiting crowding both on the beaches and on the traffic (limitation of pointless transportation).

Innovation & Scalability

Beach Booking business ecosystem is a complete cloud operations platform that links several flows such as end - users’ bookings, beach website reservations, concierge services and beach booking campaigns under an online and real time digital beach operation and monitoring. The platform has been developed as to run with limit need of back office.

Traction & achievements

In second year of operation (with the first year to run more as a pilot, mvp application), we achieved 25 registered beaches, exceeded 12.000 end-users with more than 240.000,00 euros in bookings.

Team & Why Us

The aim is to get established as the ultimate digital technology tool for optimizing the operation of an organized beach, ensuring the best use of resources and high-end services that will warranty an unforgettable guest experience and a productive, efficient, and happy beach staff. Other businesses, related to beach experience together with food and beverage, wellness services, sports and cruises will be registered in the platform to scale up the business. Once the model works in Greece, it will be expanded to other countries (Mediterranean Region and South Europe).

Funding Needs

The project will need an extra funding of 300.000,00 euros for further product development, marketing expences (branding and b2b) and development of our sales and customer support department.